Leone tapped to lead strategic marketing for MAPEI
Product planning veteran Jeff Leone has been named MAPEI’s director of strategic marketing. Previously, he helped establish an automotive business for BASF/Basell in China. This included overseeing the creation of a production facility and setting up a technical and sales organization for the mainland.
“Leone’s 24 years of experience, most recently with BASF/Basell Polyolefins, will help MAPEI expand its leadership position in flooring installation systems and concrete restoration products,” said MAPEI Americas President and CEO Rainer Blair.
Leone received a degree in chemistry from Carnegie Mellon University, and has worked in a variety of technical and business leadership roles since. “I am a strong believer in engaging our customers in order to develop the best product line for the industry,” Leone said. “I look forward to being with MAPEI in this exciting, fast-paced industry.”