Pictured above (from left) are: Jack Vogel (Conestoga Tile founder), Sue Vogel, Steve Vogel (Conestoga Tile executive vice president), Jim Vogel (Conestoga Tile president), and Ed Metcalf, LATICRETE President, North America Division.


LATICRETE recently paid tribute to a fellow family-run business and long-time business partner Conestoga Tile with a silver plate commemorating the wholesale distributors 50th anniversary. The gift was presented recently during Conestoga’s “Tile Concepts 2008” tradeshow held recently in Gettysburg, PA.

More than 350 attendees gathered for the one-day event, which featured close to 60 exhibitor booths for retailers, designers and architects to view some of Conestoga Tile’s lines of tile, stone and allied products.

“Conestoga Tile is an organization that exemplifies what distributors in our industry should be,” said Ed Metcalf, LATICRETE President, North America Division. He further added, “Conestoga hires and retains top talent, offers high quality product lines that are stocked in-depth, and is committed to superior customer service. They have highly efficient delivery systems, actively promote to the design and construction community, and provide real value to the tile contractor and installer. Their success over the past 50 years is based on ownership and employees acting together as one to assure these core values are upheld each and every day. We at LATICRETE are proud of our long and mutually beneficial association with Conestoga Tile and the Vogel family.”

“What surprised me the most,” said Jim Vogel, president of Conestoga Tile, “is that at eight in the morning I had over 100 customers waiting outside to get started. We had over 250 people in attendance by 10 a.m. I figured it would come in waves throughout the day, but once they came they stayed.”