To expand awareness about member benefits and celebrate its 50th Anniversary, the World Floor Covering Association (WFCA) is opening its Surfaces 2009 booth and granting free access to all show attendees. As part of the celebration, and in theme with their anniversary year, 50 prizes valued at $1,000 each will be given away to attendees visiting the booth.

“Through many successful initiatives and dedicated and driven executives both inside and outside the association, the WFCA has created tremendous momentum both within our industry and in the consumer market,” said Christopher Davis, president and ceo of the WFCA. “Our upcoming 50th Anniversary, which we will be celebrating onsite at Surfaces, offers the perfect platform to take our member benefit message wide and open our booth to the industry at-large. Market conditions are such that companies are actively looking for ways to strengthen their bottom line and bolster their businesses and we have just the solution for them.”

Surfaces, the annual exhibition and conference sponsored by the WFCA and produced by Hanley Wood Exhibitions, is set for February 2-5 in Las Vegas at the Sands Expo Center. For more information,