TAU says it will have a larger, cutting-edge stand at the upcoming Cersaie exhibition in Italy, “allowing it to present its latest innovative ceramic collections and solutions in a more comfortable, structured way.”
The new stand, measuring 320 square meters, has been designed together with Insca International and carries the slogan “Be always TAU.”
Organized into three areas, the new exhibit features a central area with up to 16 environments spotlighting several models from the company’s new collections. “This space has been designed to give visitors a comfortable walk-through experience - rather like a museum - allowing them to check out the latest products,” the company notes.
The second key area is the social area, a large space with benches and tables in the shape of backlit cubes. Here, the aim is to create a comfortable, quiet area where show visitors and TAU customers can relax and take a break from the show.
The third and final space is the working area, featuring the company’s technical products.