The Marble Institute of America (MIA) is launching the Natural Stone Sustainability Fund to raise funds in support of the Natural Stone Council’s sustainability initiative. The fund, according to the MIA, will also help the association defray the costs of several of its own sustainability initiatives including a green advertising campaign on behalf of the natural stone industry, the creation of natural stone sustainability CEU programs, the development of educational resources, and much more.
“Ultimately, it will help the MIA to
further develop a case for natural stone being viewed as an environmentally
preferred, sustainable building material,” said 2010 MIA President, Brett Rugo,
from Rugo Stone, LLC in Lorton, VA.
“MIA, with over 1,700 member firms,
is raising funds from across the U.S. and around the globe to not only continue
to support the work of NSC on sustainability, but also to educate designers and
communicate to all a message about the many attributes of natural stone as a
sustainable building material,” Rugo continued.
Part of NSC’s effort, supported by
MIA and other stone industry organizations, has been to gather and develop data
that makes a credible case for natural stone as a sustainable building
material. Much of this work substantiating the stone industry’s environmental
footprint through scientific means has been done by the University
of Tennessee’s Center for
Clean Products (CCP), a credible and neutral third party.
“With MIA’s global reach among
quarriers, distributors, contracting installers, fabricators and others, we
feel the association can really help in raising funds that will enable this
effort to be accelerated,” Rugo explained. Expenditures from the fund will be
overseen by MIA’s executive committee.
“The work has literally just
begun,” Rugo said. “This critical mission needs the financial contributions
from every segment of the industry so that we can continue the research and
development and communicate the stone industry’s position as being serious
about protecting the environment,” he explained.
“Our goal is simple. We know
that natural stone is beautiful, safe, durable and practical, but we need to
reaffirm the stone industry’s overarching goal of positioning natural stone as
the preferable green building material.”
To facilitate the fund-raising
effort, MIA has established the MIA Natural Stone Sustainability Honor Roll and
will recognize and honor supporters at the following levels: Platinum $10,000
and above; Gold $5000-$10,000; Silver $2000-$5000, and Bronze $500-$2000.
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MIA establishes fund to assure sustainability efforts
April 20, 2010