The GreenGuard Environmental Institute (GEI) has launched its first-ever social media contest during the June 14-16 NeoCon World’s Trade Fair in Chicago.
The contest, which will be known as
and referred to by the Twitter hash-tag
will allow contestants to compete for a brand new Apple iPad. The first contestant to visit each
participating GreenGuard Certified product manufacturer showroom at The
Merchandise Mart and document that visit by taking a photograph of the showroom
and uploading it to Twitter-using the hash-tag#NeoConTWESTand directing the tweet to @GREENGUARD-wins. Contestants must
also state the name of the manufacturer along with the photo.
“We think this will be a really fun
and exciting way to raise awareness about the GreenGuard Environmental
Institute, our participating manufacturers, and the importance of low-emitting
products for healthier interiors,” says Henning Bloech, executive director of
GEI. “It’s part scavenger hunt, part race. Why not have a little extra fun
while walking the showroom floors?”
All visitors to NeoCon age 18 and
over-with the exception of GreenGuard Certified product manufacturers,
Secondary Licensees, and GEI staff members-are eligible to participate. No
purchase is necessary and no sign up is required. Just tweet and compete!
The GREENGUARD#NeoConTWESTbegins 9 a.m. CT on Mon., June 14 and runs until 5 p.m. CT on Wed., June
16. A checklist of all participating GreenGuard Certified product manufacturers
will be available at www.greenguard.org beginning June 7, 2010.
GreenGuard unveils social media contest for NeoCon
May 26, 2010