TAU Group’s trademark subsidiary Porcelanatto announces a partnership with international designer Karim Rashid in creatingNO-Stalgia. “This new avant-garde style transports Rashid’s design exuberance to the realm of ceramics, creating a new medium for the decorative field,” the company says. The new line will be officially unveiled to the U.S. market during a press conference at Coverings in Orlando, Fla., April 28 from 3-4 pm, booth #1723.
With this partnership, Porcelanatto says it has broken new ground in becoming “a leading reference in the contract, architecture, and interior decoration sector, maintaining its well-known commitment to premium quality and customer service.” NO-Stalgia represents the official premier in ceramic floors sponsored by Porcelanatto.
The four series of the No-Stalgia collection follow the artistic vision of Rashid's work in a 24” x 24” format tile. Using geometric forms and intricate lines to create optical effects, they showcase a pioneering design concept in the international ceramic sector. The collections include Sensory (Grey, Nude, Pink, Blue), Poetic (Blue, Aura, Pink, Midnight), Emotion (Fire Orange, Grey, Lime, Carbon) and Desire (Violet, Jet, Grey, Lime).