Crossville, Inc. has named Eric McNew to the position of Creative Services Manager. He will work with Crossville’s Director of Marketing and the Crossville® marketing team to oversee the development of the company’s collateral materials, packaging, website, advertising and other online and print needs to extend the brand image of Crossville, Inc., the company says.

In his new role, he will have primary responsibility for ensuring a unified visual image and level of quality for the company, as he directs the design work of external agencies.

“McNew’s hands-on design and management skills are a welcome addition to Crossville,” says Laurie Lyza, Director of Marketing. “We are thrilled that he has joined us.”