Ceramic Tiles of Italy recently continued its efforts in promoting Italian ceramics at an international level with its participation in London’s Ecobuild 2011, a large venue for sustainable design, construction and the built environment.
A unique event in the United Kingdom with strong international resonance for the entire green building sector, Ceramic Tiles of Italy hosted a joint stand (stand S330 – Italian Pavilion) with a space of about 100 square meters, organized in cooperation with the Italian Chamber of Commerce and Industry for the UK. The stand showcased: Appiani, Casalgrande Padana, Ceramica Bardelli, Ceramica Sant’Agostino, Ceramiche Refin, Cooperativa Ceramica d’Imola, Fap Ceramiche and Palagio Engineering-Gruppo Vivaterra.
Conceived by architects Dante Donegani and Giovanni Lauda and built by A&M Production, alongside the eight company areas, the stand featured two Ceramic Tiles of Italy institutional info desks promoting the quality and style of Italian ceramic tiles.
As part of the exhibition’s conference program, a seminar entitled “Ceramic Tiles of Italy. The Green Way,” discussed Italian ceramic tiles, trends and sustainability. Graziano Sezzi and Andrea Contri outlined the profound changes that have occurred in the ceramic district, which is now at the forefront in terms of technology and sustainability of products and processes.
Exhibiting at Ecobuild is measured by its success: 1,300 suppliers, 2,011 exhibitors, more than 500 internationally acclaimed speakers, 60,000 square meters of exhibition space, more than 150 sessions organized in 14 rooms and attendance figures that have risen steadily from 1,500 visitors in 2005 to 41,000 in 2010. In 2011 the show moves to the ExCel exhibition and conference centre at the heart of the Green Enterprise District in London’s Docklands.