Cevisama’s 2012 campaign, “Home Skin Shines,” is an extension of the tag “Home Skin” used in previous years.


Cevisama, the International Fair for Ceramic Tile, Natural Stone and Bathrooms, is just around the corner with the 2012 edition taking place February 7-10. Cevisama’s promotional platform for the coming year takes inspiration from the realm of fashion, with the fair presented as a catwalk of the most vanguard tile and stone solutions for architectural and interior design needs.

Held in Valencia, Spain, the fair which is now in its 30th year, is backed by an image that offers a vision of innovative sectors that emphasize trends, creativity and design as an international presence. As in previous years, a wide range of sectors within the ceramics industry will participate in Cevisama including ceramics for architecture; bathroom and kitchen equipment; natural stone; raw materials, enamels, frits and ceramic colors; roof tiles and bricks; display furniture and binding materials.

The range of products presented at the fair reflect a notable shift in the industry that views ceramic as much more than just decorative floor and wall coverings. Ceramic tile is presented as an ideal solution for any application-residential and commercial, interior and exterior, large and small. The fair’s tagline “Home Skin Shines,” is an extension of the tag used in previous years “Home Skin.” It makes the association of Cevisama as a standout, not-to-be-missed event in ceramics, natural stone and bathroom equipment.

Fair Organizers Report 60% of Total Space Has Been Contracted

Cevisama 2012 looks to be a solid year for the show based on current space reservation. Only a few weeks into the commercial campaign and the call for space reservation, fair organizers report that 60% of the total surface area has been contracted. The main firms in the sector have confirmed their presence and new companies are signing up, motivated by positive results obtained in the last editions of the trade fair.

According to Cevisama chair, Armando Ibáñez, “The excellent results obtained in 2011 have motivated firms to ensure they reserve space soon. As a result, the Organizing Committee has good expectations for the 2012 edition.”

Cevisama continues to demonstrate its importance as the key venue for the ceramic industry sectors represented throughout its halls. This event, with one of the highest loyalty indexes at around 90%, is positioned as the best international business platform for tile and stone.

Tile of Spain Awards Call for Entries - DEADLINE October 25, 2011

The Spanish Ceramic Tile Manufacturers’ Association (ASCER) has launched the tenth edition of the Tile of Spain Awards which honors the best uses of tiles in architectural, interior design and degree projects. This annual competition is juried by a group including some of the world’s most renowned architects. Winners are honored at ASCER’s annual press conference, held at Cevisama.

This year’s jury is chaired by architect Benedetta Tagliabue (EMBT) famous for the re-design of the Santa Catarina Market in Barcelona. The jury also includes architect João Álvaro Rocha (Portugal); Carlos Quintáns, architect and editor of the journal Tectonics; Mikko Heikkinen (Heikkinen-Komonen Architects, Finland); Andrés Jaque (Andrés Jaque Architects/Political Innovation Office); Ramón Monfort (Dean of the Architects Association, Valencia Region); and Sam Baron, chief designer of the research center Fabrica of Benetton.

The two main categories of the competition are Architecture and Interior Design, each one with a prize of 20,000 Euros. The third category is Degree Projects, aimed at students of Architecture and with a prize fund of 8,000 Euros. There is also 5,000 Euros assigned for special mention in any category. The projects must use ceramic tiles made in Spain to be eligible for submission.

The architecture category of the Tile of Spain Awards gives recognition to work undertaken in the discipline of new buildings, renovation and restoration of existing buildings, urban redevelopment and outdoor landscaping. The Interior Design category singles out the best work in decorating the interior of a new building, decoration in renovation and restoration projects and the decoration of spaces created for temporary purposes. The projects must have been completed between January 2010 to October 2011. Entries in these categories must use floor and/or wall tiles made in Spain as a significant material in the structure of the building. Both participants and projects can be international.

More information is available at www.tileofspainawards.com.