Crossville is inviting Surfaces 2012 attendees to join the conversation at Crossville:Connect. The informational sessions will address tile installation standards and how to improve sales/marketing efforts.

CROSSVILLE, TN – Crossville is inviting Surfaces 2012 attendees to join the conversation at Crossville:Connect, a gathering lounge located in Crossville’s booth (B3613), where visitors can listen to and contribute to a 20-minute informational session. The sessions, which begin at 11 a.m., will address:
  • Tuesday, January 24: “Improve Your Business with NTCA’s Five Star Contractors Program.” The session, led by Crossville’s Mark Shannon and National Tile Contractors Association (NTCA) Jim Olson, will offer attendees information on how “new standards are shaping the business of tile installation and how your participation in NTCA’s Five Star Contractors program ensures you’re on the leading edge,” Crossville notes.
  • Wednesday, January 25: “Reach Customers with Digital, Social, Mobile Marketing Solutions.” Learn how to tap into Crossville’s active social media and mobile marketing programs to connect with your customers online and in person. Crossville’s interactive marketing consultant, Irene Williams, will offer practical tips to boost marketing and sales efforts.
And, Crossville adds, if you’re planning to tweet from the show floor, be sure to use the hashtag #crossvilleconnect in your posts.