DEERFIELD BEACH, FL – As part of its celebration of Mapei Group's 75 years in business, Mapei Americas is rewarding its loyal customers with a sweepstakes worth a total of $75,000 in cash and prizes. This year, contractors in the tile, stone and floor-covering installation sectors, and the concrete restoration sector, will have a chance to enter the "$75K Giveaway" sweepstakes each time they purchase select Mapei products. Entry forms and rules are available online at "We'll keep everyone updated on the promotion via our Facebook and Twitter presence, in addition to regular communications through our sales force," said Steven Day, Operational Marketing Manager.

Mapei is giving away $50,000 in cash as the grand prize. The sweepstakes runs from March 1 to Dec. 31, 2012. A drawing will take place on January 4, 2013, to determine the winner of the grand prize, as well as the winners of one Polaris Ranger RZR XP™ 900, four 60-inch (152 cm) flat-screen TVs and eight Apple® iPads. Announcements of the winners will take place during the 2013 Surfaces and World of Concrete trade shows.

"Of course, it's not very often that you get to celebrate 75 years of excellence, and we want to let our customers know that we really appreciate their business," said Day. The sweepstakes will be highlighted at a number of off-road events being held during 2012 in conjunction with Robby Gordon Motorsports' off-road team, where the Polaris Ranger RZR XP 900 will be featured.

Day is encouraging everyone to join in the sweepstakes: "We feel that 2012 will be a great year for Mapei, with the introduction of several new products in both our flooring and concrete restoration categories," he said. "The $75K Giveaway is a great opportunity for contractors to try these new products along with some time-tested standard products and get a chance at winning the cash and having a great time. So, let's celebrate."