Rob Smith

LATICRETE has promoted of Robert K. “Rob” Smith to serve its Architectural Products Division Sales Organization as Acting Assistant Director of Sales for North America.

Ron Nash, Director of Sales for North America, stated, “Rob has had an outstanding track record of service and leadership since joining us in 2008. I have great faith in his abilities, and envision many positives coming from this promotion.”

Smith will be assisting Nash on all aspects of the business including national accounts, training & development, and strategic sales planning. Additionally, he will be a liaison between the Sales and Marketing & Product Development teams.