ISTANBUL, TURKEY -- Kale, Europe's third-largest tile producer and market leader in the Turkish ceramics sector, will once again be attending the Coverings in Orlando, FL, from April 14-17, 2015. At North America's largest tile exhibition, the company will present a number of new series including large-scale wood-tiles as well as natural stone and marble tiles.

"The North American market is of special importance to us," said Ihsan Karagöz, Vice President responsible for Europe and the Western Hemisphere at Kale. "The region accounts for about 19 percent of our current export business, with the U.S. covering four percent and Canada 15 percent."

At its booth, spanning an area of more than 180 square meters, Kale will present a collection of brand new series, such as the large-format, 20 x 120 cm wood tile series, "Extra Wood," which comes in the colors: Oak, Walnut and Grey, and the marble tile series, "Pure Elegance," available in five different colors. Both series were designed to be practical and sturdy and can be used throughout the whole house.

In addition to the European market, the company also sees a strong potential for growth in North America. "Just as in Europe, our customers' first and foremost concern is quality," said Karagöz. "We benefit from this, as it is proof of Kale's own quality management measures. Our goal for the future is therefore, better tiles at an affordable price."

Kale has been a regular guest at the annual Coverings show since 1995. Over an area of 40,000 square meters, more than 1,000 exhibitors from 40 countries will present new tiling solutions to the North American market.