Cersaie to exceed expectations in 2016
For its 34th edition, the International Exhibition of Ceramic Tile and Bathroom Furnishings is anticipated to draw in its largest crowd, with exhibition space sold out three months prior to the event
Bologna has been a meeting place for industry professionals worldwide for the last 34 years, since it hosts Cersaie, the International Exhibition of Ceramic Tile and Bathroom Furnishings. This year, the event will be held from September 26 to 30, 2 016 at the Bologna Exhibition Center.
With more than 900 exhibitors from over 30 countries expected, organizers are optimistic this year’s show will outshine previous years. “The entire 156,000 square meters of Cersaie’s exhibition area has already been sold out,” explained Emilio Mussini, president of the Promotional Activities and Fairs Commission, three months prior to the opening. “This is a concrete testimony to the worldwide interest in the International Exhibition of Ceramic Tile and Bathroom Furnishings.”
Spanning 20 pavilions, Cersaie will include 16 pavilions filled with various ceramic- and tile-related products, as well as four pavilions dedicated to multifarious bathroom furnishings. In addition to perusing the newest products from the plethora of exhibitors, attendees can learn and engage with the show’s community through Cersaie’s informative initiatives, such as the “Building, Dwelling, Thinking” conference and seminar series, and the “Cer-Sail — Italian Style Concept” collective exhibition which explores the redevelopment of Italy’s Mediterranean ports.
In its eighth year, the “Building, Dwelling, Thinking” conference and seminar series will again feature a talented group of international industry speakers. The cultural event embodies all of the essential actions performed by a human being during his stay upon the earth, as expressed by Heidegger, the German philosopher whose essay provided the inspiration for the contents of the program. This year, the conference will kick off with the keynote speech, “10 on 10: fosters and ten others,” by award-winning British architect Lord Norman Foster. Foster, who won the 1999 Pritzker Prize and is known for his unique style of commercial architecture throughout Europe, will give his lecture in the Palazzo dei Congressi at 11 a.m. on September 27th.
Another notable event is “Cer-Sail,” Cersaie’s third collective b2b exhibit, which is inspired by classic Greek and Latin ports, places of trade and cultural exchange, points of transit, and meeting venues where the sea forms the backdrop to socialization and everyday life. Curated by Angelo Dall’aglio, a Bologna native, and Davide Vercelli, of Varallo at the northwestern tip of the country, the 1,500-square-meter space will embrace the lively, bustling port area many seaside regions are known for.
Alike each year, the first day will feature the show’s main events, including the International Ceramics of Italy Press Conference. For the second consecutive year, the event will be held at the renowned Ducal Palace of Sassuolo, located about an hour away, just south of Modena in the Emilia-Romagna. Referred to as the “center of the Italian tile industry” and “global capital of ceramics,” Sassuolo has become the new venue for the event. Following the conference, the 20th Ceramics of Italy Journalism Award, Beautiful Ideas winner and Confindustria Ceramica Distributor Awards will be presented.
For more information about Cersaie, including a full list of events, visit www.cersaie.it/en.
This year’s edition of Cersaie will again be hosted at the Bologna Exhibition Center in Bologna, Italy.