ALIQUIPPA, PA -- Ardex Americas recently announced a new customer campaign earlier this year, “Built by You, Backed by Ardex,” which incorporates elements from all segments of the business. The campaign draws inspiration from installers, contractors, designers and architects. It recognizes the commitment each has to the pursuit of excellence in their trade.

Ardex is proud to back tradesmen and tradeswomen with a commitment to manufacturing exceptional products and systems. By expanding training opportunities and standing behind product and system warranties, Ardex places their customer at the forefront of their efforts.

“We’re excited to recognize our installers,” said Ben Mack, U.S. general manager of sales and marketing of Ardex Americas. “Their remarkable dedication to installations that will stand the test of decades inspired us to launch this new campaign.”

“Built by You” is customer-centric and details the ways Ardex is focused on meeting the needs of everyone, including contractors, business owners, architects and distributors. Ardex is proud to back its customers with exceptional products for flooring, tiling and concrete applications, and support through project recommendations, industry-best warranties and timely, responsive training opportunities.

For more about “Built by You,” visit https://www.ardexamericas.com/built-by-you/.