BALTIMORE, MD -- Fishman Flooring Solutions, a leading distributor of flooring and flooring installation products, recently opened a full-service branch in Birmingham, AL. The 13,000-square-foot facility, which is branch number 38 for the firm, will serve residential and commercial flooring installation contractors in the greater Birmingham, Huntsville and Montgomery, AL markets.

“As part of our strategic plan, we’ve been considering expansion into the Alabama marketplace for some time.” said Bob Wagner, Fishman president and CEO. “We proceeded with caution, however, as the COVID-19 pandemic unfolded and caused some uncertainty in the flooring marketplace. We’ve now done our due diligence and are convinced that there is a significant need for a full-service distributor of flooring and flooring installation products in Alabama. Our intent is to fill that need with our Birmingham location.” 

The new branch will be managed by Josh Buchanan, who has extensive experience in sales, marketing and branch operations oversight. Fishman has also named Lisa Hyche, who has worked for almost three decades in the Alabama flooring marketplace, as territory business manager for Alabama. In that capacity, she will be responsible for promoting Fishman products and building sales in the state.           

The new Fishman branch is a full-service location, with the company’s line of ready-to-purchase products inventoried there to ensure that customers can get the products they need when they need them. It is located at 108 Distribution Drive, Homewood, AL 35209. The location was selected because it offers customers an easily accessible pickup location.