Sicis to open tile showroom in Beijing, China
The showroom extends over an approximate 6,500-square-foot single-level area.
The showroom, situated on the third floor of a building in the heart of Beijing, extends over an approximate 6,500-square-foot single-level area.
The showroom is split into two areas. The first recreates the noble and refined mood of an elegant home, with marble floors, delicate floral mosaics on the walls and Sicis Next Art furnishings. Sculptured chairs, enriched with inlaid mosaics, add color and light to the environment, and alternate with brand new furnishings -- skillfully matched with mirrors, tables and lamps.
The second exhibition area is made up of libraries of mosaics in marble, glass and other materials, elegantly displayed to meet the most demanding needs of architects, designers and private customers.
An elegant mosaic floor depicting a large dragon on a background of red, black and gold -- purposely designed for the Beijing concept store -- pays tribute to Chinese culture and celebrates the union between Italian mosaics and Chinese decorative art. The space also features a series of mosaic surfaces embellished by gold details, iridescent geometric designs and oriental fans.
In the Beijing showroom, the evocative power of mosaics leads to a unique sensory experience that perfectly portrays the complex world of Sicis. This exclusive paradigm, dictated by a mixture between ancient Chinese elegance and all-Italian quality and know-how, provides the Chinese market with a truly exceptional service.
Through the partnership with Di Lusso Gaopin (Beijing) Design Co. Ltd, Sicis sets out to strengthen and further consolidate the company's reputation, synonymous with quality, research and Italian creativity, in Beijing -- displaying brand new mosaics and presenting a heterogeneous and imaginative collection inspired by the magic of the Orient.