> NEW YORK, NY -- This spring, Ceramics of Italy, the institutional brand of the Italian Association of Ceramics, will launch a dynamic new tool to help visitors discover Italian ceramics at design fairs worldwide. Beginning with two of the Italian ceramic sector's most important markets -- North America and Russia -- the Ceramics of Italy app will allow attendees of Mosbuild, Coverings and ICFF to easily locate Ceramics of Italy companies, discover new ceramic products, learn about events and organize their visits to each fair. The app is now available for download on iOS and Android through iTunes and Google Play.

The Ceramics of Italy app is a useful and portable tool for people -- especially devoted fans of Italian ceramics -- to have Ceramics of Italy in their pocket. It was created for the upcoming editions of Mosbuild (being held from April 15 to 18) in Moscow, Coverings (being held from April 28 to May 2) in Las Vegas and ICFF (being held from May 17 to 20) in New York, where Ceramics of Italy will participate with multi-brand exhibits of varying scales. After downloading the app and selecting the fair, the app will provide all necessary information including a map of the Ceramics of Italy pavilion; a list of Ceramics of Italy exhibitors; details, contact information and new products from each company; a list of Ceramics of Italy-sponsored events; and the ability to save exhibitors in the “favorites” section and create a customizable visiting schedule.

The Ceramics of Italy app is compatible with iPhone, iPad and iPod Touch.